Even the best ideas need the right materials to bring them to life.
We design marketing documents and literature that’s clear, persuasive and aligned to your brand.
What is a Marketing & Literature Design?
Marketing and literature design is about creating on-brand materials that present your business clearly and professionally. It covers everything from brochures and capability documents to sales sheets, presentations, guides, handbooks and digital PDFs.
These materials shape a customer’s first impression, support sales conversations and help teams explain technical or complex information. Good design makes them easier to read, easier to understand and far more persuasive.
We design marketing and sales literature that works across formats, audiences and contexts — supporting your wider brand system while keeping the content clear, structured and visually consistent.
Marketing and Literature Design – Why it matters
Well-designed literature strengthens how your organisation is understood and remembered. It helps you communicate the value of your products and services with clarity and confidence. Strong materials support sales, build trust and ensure your brand always looks professional.
Well designed marketing and literature helps you:
Marketing and Literature Design – What you’ll get
We design clean, cohesive materials that reflect your brand and support your objectives. You’ll receive:
Why choose Herron
We’re an experienced design team with deep expertise across brand, digital and marketing — bringing big-agency capability with the accessibility of a close, collaborative partner based here in Sheffield. Our work is grounded in clarity, craft and commercial understanding, shaped by years of delivering for ambitious B2B organisations.
Who We Work With
Our sweet spot is industrial and manufacturing B2B — where products, systems and services can be technically complex but deserve clear, confident communication. We create marketing literature that helps these businesses explain products, demonstrate expertise and support business development.
We also work with professional services firms — consultancies, legal and financial specialists and other knowledge-driven organisations — where credibility, clarity and high-quality presentation are essential.
“Everything’s increased since we commissioned Herron – customer enquiries, how much we export, the productivity of our staff and profit. Our website & marketing materials have never worked harder – and the sales figures prove it.”
“The service from the team at Herron has been second-to-none. We get compliments on the website all the time — it really showcases what we can do and has led to gaining new clients in the UK and overseas.”
“Having Paul and Herron on the journey with us and working collaboratively with our team has been invaluable — and hopefully we can continue that relationship going forward.”
“Today’s casting industry is modern and dynamic — we need to reflect our members as vital solution providers to global advanced manufacturing. Working with Paul and his team helped CMF overhaul the way we communicate.”
Our approach
We follow a clear, collaborative process that ensures the final materials are both visually strong and practical for day-to-day use.
Here’s how we do it:
Frequently asked questions
Got a few questions about how we work or what to expect? You’re not alone — here are some of the most common things we get asked about our Marketing and Literature Design service:
We design brochures, capability decks, sales sheets, product data sheets, white papers, reports, presentations and digital PDFs — anything your teams need to communicate clearly.
Yes. We can refresh what you already have, align it to your brand and improve structure, readability and clarity.
Absolutely. We can create easy-to-use templates for most software packages so your team can produce materials consistently.
Yes. We specialise in simplifying technical, industrial and professional-services information through clear design and structured communication.
Most literature design projects take one to three weeks depending on complexity and number of pages.
View our work
Our services
From strategy to identity and tone of voice, we build brands that cut through noise and connect with the right audience.
From digital to physical, we design bold, consistent visuals that bring your brand to life across every touchpoint.
We design and build smart, reliable digital platforms that look great, work hard and grow with you.
Integrated marketing strategies and campaigns that connect brand, digital and search — and deliver real results.
Contact us
If your brand is ready to become irresistible, drop us a note, or give us a call to see how we can get your audience not only engaged, but powerless to resist.
+44 (0)114 321 1808
